IP collaboration VM
Licensed IP installations, produced to the rights holder's standards.
- Shanghai Xionglan Culture Communication Co., Ltd. (brand: Xionglan Art)
- Shanghai-based workshop · delivery in 67 Chinese cities
- 10 capability groups / 102 individual techniques · design, fabrication and installation in-house
- Phone +86 156 0163 6249 · Mon–Sun 09:00–18:00 (CST)
IP work adds a layer of approval to a normal installation: character proportions, colour references and sometimes physical samples must be signed off before production. We build approval points into the programme so the schedule survives them.
Commissioned work in ip collaboration vm normally runs from 17 to 103 m², with 3–8 working days in production from approved drawings. The reference range for this technique is CNY 2–15 per m², quoted itemised. It sits within our Visual Merchandising & Installations capability, alongside 9 related techniques, and the 4-point deliverable below is what a commission includes as standard.
When ip collaboration vm is the right answer - and when it is not
IP collaborations and co-branded installations are chosen where two or more brand identities must coexist convincingly in one physical piece. They suit launches, campaigns, retail activations and fan events. The extra discipline they demand is approval: every element usually needs sign-off from more than one brand owner, so the programme has to accommodate review cycles that a single-brand project never has.
How the work is actually carried out
Both brand guidelines are reconciled before design begins, and the areas where each brand must be visually dominant are agreed in writing. The design is then developed to give each identity a clear zone and a shared centre, so neither looks like an afterthought. Materials and finishes are chosen to satisfy both parties' standards, which usually means the stricter of the two. Production is staged so approvals happen on physical samples rather than on renders, since this is where brand owners most often disagree with each other.
Typical applications
Typical specifications
| Programme | Approval gates scheduled before each production phase |
|---|---|
| Standards | Colour and proportion per the rights holder's style guide |
| Materials | FRP, GRC, printed graphics, inflatables, lighting |
| Lead time | 6-12 weeks depending on approval cycles |
| Capability | Visual Merchandising & Installations |
| Reference range | CNY 2–15 per m² |
| Techniques in this capability | 10 |
| Coverage | Shanghai base, nationwide delivery, overseas projects on request |
Reference price bands for IP collaboration VM
Indicative only, based on the scope normally quoted for ip collaboration vm. A firm price follows a site survey and an itemised quotation split into material, labour, finishing, packing and freight.
| Pricing basis | Priced per piece or per project rather than per square metre |
|---|---|
| Reference range | CNY 2–15 per m² |
| How we quote | Itemised: material, labour, finishing, packing and freight shown as separate lines |
Build tiers for ip collaboration vm
IP collaboration VM is not one product at one size: the table below is the same scope ladder we quote on, so you can see where your project sits before asking for a price.
| Build tier | Typical area | Production days | What changes at this tier |
|---|---|---|---|
| Tier 1 | 6–30 m² | 3–8 | Up to 30 m², one substrate and one access setup, 3–8 days in the workshop. |
| Tier 2 | 30–200 m² | 3–8 | 30–200 m² across two or more faces, 3–8 days, substrate build-up agreed per location. |
| Tier 3 | 50–300 m² | 3–8 | 50–300 m² across two or more faces, 3–8 days, substrate build-up agreed per location. |
| Tier 4 | 6–30 m² | 3–8 | 6–30 m² across two or more faces, 3–8 days, substrate build-up agreed per location. |
| Tier 5 | 6–30 m² | 3–8 | 6–30 m² across two or more faces, 3–8 days, substrate build-up agreed per location. |
| Tier 6 | 6–30 m² | 3–8 | 6 m² and above, multiple substrate types and phased access, 3–8 days with a join and numbering plan. |
What we deliver
- Concept and merchandise layout matched to the site's footfall routes
- Rigging design, load checks and coordination with mall management
- Fabrication, trial assembly in the workshop, then night-time install
- Storage, re-use planning and dismantling after the season
Faults we see most often in ip collaboration vm
Each of these is a field failure rather than a workshop one, and each is cheaper to prevent at enquiry stage than to correct after installation.
- Starting design before both brand owners have agreed which identity leads where, which guarantees a redesign.
- Approving from renders; brand teams approve different things when they see a physical sample.
- Assuming one brand's material standards satisfy the other, when the stricter specification should govern.
What to settle before an overseas project starts
| Both brand guidelines | Send the manuals and confirm who approves what. Two approval routes need to be planned into the programme from the start. |
|---|---|
| Who leads where | Agree in writing which brand dominates the entrance, the centre and the detail. Ambiguity here is the main cause of delay. |
| Sample approval | Build physical sample approval into the programme. It is slower and it is much faster than a redesign. |
Working with us from overseas
Enquiry to installation, one point of contact. Export packing, shipping, commercial terms and quality control →
Design intent and what drives the cost
| Technique | IP collaboration VM |
|---|---|
| Positioning | Licensed IP installations, produced to the rights holder's standards. |
| Floor area normally quoted | 17–103 m² per commission |
| Typical production window | 3–8 working days from approved drawings |
| Main cost drivers | Area and repetition; substrate preparation; detail and modelling time; surface finish; access and working hours |
| What we quote separately | Material, labour, finishing, packing, freight and site measures - each as its own line |
Representative work
Visual Merchandising & Installations projects photographed on completion.
Visual Merchandising & Installations — Atrium hanging installation
Visual Merchandising & Installations — Interactive sensor installation
Visual Merchandising & Installations — IP collaboration VM
Visual Merchandising & Installations — Chinese New Year VMCommon questions
Who handles the licence?
What if the rights holder requests changes late?
Can installation work be done overnight so trading is not interrupted?
Discuss ip collaboration vm
Send photographs, drawings or a 3D file with approximate dimensions. You will get a technique recommendation, a reference price band and a production schedule.